Four steps, in the same order, every time. Here is what each one actually involves.
We start with a fast read of ten pages, the ones that carry the site. It comes back with a plain, graded verdict on what the site is standing on. No score and no jargon, just what was looked at, what was found, and what already passes.
Then the whole site, every page, scored against all seven areas. Each finding is marked by how serious it is, alongside the strengths already in place. Objective, checkable, and comparable against the same standard.
The review points to the work; the roadmap orders it, foundation first. Each step pairs what is there now with what done looks like, so you can tell when each one is finished. Yours to keep, whether we do the work or your team does.
We capture a baseline before anything changes, then measure against what the site exists to produce, month after month. The payoff shows over months, not days, and the measurement proves it.
Tell us about your site and what you want it to do. We will say which step you are actually at.